heygen-com--hyperframes/skills/hyperframes-creative/references/design-spec.md

Design Spec — frame.md / design.md

The single source of truth for what a design spec is, how to find it, and how to read it. Other references defer here for resolution + format; the consumption contract ("brand, not layout") lives in video-composition.md.

What frame.md is

frame.md is the frame-scale design system for a video / hyperframes project — the video-first companion to design.md (which is written for web / static pages). Same file format as design.md; it reframes the brand with the frame as the unit.

A spec is YAML frontmatter + a markdown body, and the two layers are not equal:

• Frontmatter is the normative layer — colors, typography, spacing, components are the real, machine-readable values. Quote them verbatim (exact hex, font family, weight); never invent or round them.
• Prose is context — the ## sections (Overview, The Frame, Composition Rules, …) carry intent, when-to-use, and constraints the tokens can't hold. Read them for judgment, not for values.

Resolving which spec to read

Precedence — read the first that exists, ignore the rest:

frame.md  →  design.md  →  DESIGN.md

SPEC=$(ls frame.md design.md DESIGN.md 2>/dev/null | head -1)

• frame.md is the preferred spec for video / hyperframes projects and wins when more than one exists.
• frame.md is always lowercase — there is no FRAME.md variant. (design.md and DESIGN.md are genuinely different files on Linux; a frame-preset ships an uppercase FRAME.md template, adopted as lowercase frame.md — see "Starting from a preset" below.)

Load the spec once, in Step 1; every later step (expansion, authoring, adherence) consumes the already-loaded spec rather than re-resolving it.

Starting from a preset (optional)

Optionally seed frame.md from a ready-made frame-preset in [../frame-presets/](../frame-presets/) — a fixed set, each shipping a FRAME.md template a workflow's design step copies in and overlays with brand tokens. Referencing a preset is not required; a bespoke or picker-generated spec is equally valid.

Preset	Look	Pick when
[biennale-yellow](../frame-presets/biennale-yellow/FRAME.md)	Literary-editorial catalogue — warm parchment ground, single deep indigo ink, solar yellow as radial bloom / panel / tile underprint, Instrument Serif 400 display (tight, negative-tracked) + Archivo body + JetBrains Mono data, strict rectangles (0 rounded corners), 1px hairline rules as sole border, no shadows	confident / atmospheric / restrained; a product that wants museum-catalogue elegance and editorial authority
[blockframe](../frame-presets/blockframe/FRAME.md)	Maximalist neobrutalist — 4px black borders, 8px hard offset shadows, five candy pastels, Inter 800–900 uppercase, square corners, tilted decorations	bold / punchy / playful-loud; a product that wants to feel confident and graphic
[blue-professional](../frame-presets/blue-professional/FRAME.md)	Consulting-grade restraint — warm cream canvas, single saturated cobalt (#1e2bfa) accent only, Space Grotesk + Inter typography, soft tinted cards (4% fill / 20% border / 10–14px radius) with NO shadows, pill chrome (100px), 3-step gray text ladder, cobalt progress bar	measured / executive-readable / premium-signal; a product that wants investment-research rigor and refined restraint
[bold-poster](../frame-presets/bold-poster/FRAME.md)	Populist editorial poster — Shrikhand display tilted −6°..+2°, Libre Baskerville serif body, Space Grotesk mono chrome, four colors only (white / brown-black ink / tomato red / off-white), double-border grids (3px+1.5px), red leftbar cards, red em-dash bullets, stacked text-shadow on red display, square corners	powerful / printed / restrained; a product that wants editorial authority and vintage gravitas
[broadside](../frame-presets/broadside/FRAME.md)	Protest-poster system — two-register flat plane (ink-black / fire-orange), massive lowercase Barlow 900 treated as graphic primitive, IBM Plex Mono chrome (uppercase, 0.14em), fire-orange sole accent, 1px hairlines, sharp corners, no shadow	bold / typographic / declarative; a product that wants presence and authority
[capsule](../frame-presets/capsule/FRAME.md)	Playful editorial — every container a pill (2px ink outline), cream canvas, nine candy accents, Bodoni Moda + Space Grotesk, soft offset shadows, floating-pill wallpaper	friendly / soft / editorial; a product that wants warmth and approachability
[cartesian](../frame-presets/cartesian/FRAME.md)	Museum-catalog editorial — 1px taupe hairline grid, five warm-stone palette (#EDE8E0 / #E2DBD1 / #1A1A1A / #5A5A5A / #8A8178), Playfair Display 400 + Inter, sharp corners, compass-drafted geometric rings, zero shadow / zero fill	sparse / literary / restrained; a product that wants quiet authority and editorial rigor
[claude](../frame-presets/claude/FRAME.md)	Warm-editorial brand book — warm cream paper (never pure white), terracotta coral (#CC785C) as scarce voltage, hairline ink elevation (no heavy shadow), EB Garamond serif display + Inter body + JetBrains Mono index / code on a warm-navy code surface, sentence-case display, ✱ coral spike	considered / literary / developer-facing; a code change, launch, or doc that wants editorial calm and a first-class code surface
[cobalt-grid](../frame-presets/cobalt-grid/FRAME.md)	Modernist two-color risograph — cream paper, electric cobalt ink, permanent graph-paper grid (10% cobalt), top/bottom cobalt hairlines, Newsreader 400 serif + Hanken Grotesk + DM Mono, 0° corners, pixel-glitch column + QR-block patches	restrained / systemic / editorial; a product that wants clarity and measured authority
[coral](../frame-presets/coral/FRAME.md)	Bold editorial magazine — three solid surfaces (coral fire / ink black / warm cream) meeting at hard edges, 45° diagonal hatch on coral, Bebas Neue + Inter tracked caps, zero shadows/radius (circles 50%), oversized wallpaper numerals and giant marks	bold / structuralist / editorial; a product that wants graphic confidence and hard-edged confidence
[creative-mode](../frame-presets/creative-mode/FRAME.md)	Neo-brutalist editorial — cream canvas, 4px ink borders, hard offset shadows (no blur), four accents rationed two-to-three, Archivo Black uppercase at 0.92 line-height, JetBrains Mono taxonomy, Space Grotesk body, square corners save one pill chip	sparse / graphic / punchy-restrained; a product that wants editorial presence and geometric confidence
[daisy-days](../frame-presets/daisy-days/FRAME.md)	Cheerful picture-book — 3px charcoal outlines, 6/4px hard offset shadows (no blur), nine sunny-garden pastels (cream + turquoise/soft-pink/butter/mint/lavender/peach/sky + coral accent), Fredoka One + Quicksand, generous radii (20–50px), hand-drawn SVG ornament layer (daisies/stars/suns/clouds/rainbows)	playful / childlike / sticker-sheet kawaii; a product that wants warmth and whimsy
[editorial-forest](../frame-presets/editorial-forest/FRAME.md)	Serif-led literary-editorial — green / pink / cream editorial triad, Source Serif 4 weight 500 (opsz) for display + JetBrains Mono 500 uppercase chrome, flat paper depth (no shadows), 2px hairline rules, 6/8px card radii, monogram circle stamp	spacious / restrained / editorial; a product that wants quiet confidence and literary tone

Each preset folder also ships a frame-showcase.html — a preview contact sheet of its frame treatments; open it to see the look, never include it in a project.

Consuming it

How to apply the spec to a frame — strict on brand (hex, fonts, weight relationships, Do's / Don'ts), free on layout — is the consumption contract in [video-composition.md](video-composition.md) ("The Design Spec Is Brand, Not Layout"). Read it before choosing colors or writing HTML; this doc only covers finding and parsing the spec.