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2.1 KiB
2.1 KiB
format, message, arc, audience, voice
| format | message | arc | audience | voice |
|---|---|---|---|---|
| 1920x1080 | Ship a launch video in an afternoon | Hook → Problem → Solution → Proof → CTA | indie devs on X | Rachel — 5 lines from SCRIPT.md |
Frame 1 — Hook
- scene: Big type punches in on the beat
- duration: 3s
- poster: 2s
- transition_in: cut
- status: animated
- voiceover: "Ship a launch video in an afternoon."
- src: compositions/frames/01-hook.html
Open cold on the promise. Big type punches in on the beat: "Ship a launch video in an afternoon." This is the thesis — everything after pays it off.
Frame 2 — The problem
- scene: A 20-minute timer spins on a stack of rejected takes
- duration: 4s
- poster: 2.6s
- transition_in: crossfade
- status: animated
- voiceover: "The old way? Prompt, wait twenty minutes, get something that misses."
- src: compositions/frames/02-problem.html
The old way: prompt, wait twenty minutes, get something that misses. A timer spins while a stack of rejected takes piles up. Establish the pain we remove.
Frame 3 — The feature in action
- scene: Frames line up as a contact sheet
- duration: 5s
- poster: 3.3s
- transition_in: crossfade
- status: built
- voiceover: "You lock the story first — then it animates."
- src: compositions/frames/03-feature.html
Cut to the storyboard view itself. Frames line up as a contact sheet and the narration says "...you lock the story first, then it animates." Show, don't tell.
Frame 4 — Proof
- scene: A stat counts up to the payoff number
- duration: 4s
- poster: 2.6s
- transition_in: wipe
- status: built
- voiceover: "Fewer re-renders. More finished videos."
- src: compositions/frames/04-proof.html
A real metric lands: fewer re-renders per finished video. Number counts up while a caption credits the storyboard-first flow.
Frame 5 — Call to action
- scene: End card with the wordmark and a one-line CTA
- duration: 3s
- transition_in: crossfade
- status: outline
- voiceover: "Try it: npx hyperframes."
- src: compositions/frames/05-cta.html
End card, still an outline. "Try it: npx hyperframes" with the wordmark. Not built yet — this frame should render as an outline placeholder in the grid.