# Broadside

No. 01 / 06
Broadside — Frame System
Protest-Poster Editorial

# ink on fire.

Massive Barlow type as graphic primitive, one fire-orange environment, and a flat plane built from negative space — dark to document, orange to declare.
Barlow 900 · IBM Plex Mono1920 × 1080
01

## palette

TWO REGISTERS
ink black
#111111
Dark canvas + ink on orange.
fire orange
#E85D26
The accent and the environment.
cream
#F0ECE5
Text on dark — never pure white.
cream muted
#888880
Secondary text on dark.
cream hint
#505048
Tertiary / axis labels.
ink alt
#1A1A18
Slightly raised dark surface.
border dark
#282826
The 1px hairline on dark.
ink-on-orange
17,17,17 · .75–.20
Muted ink tones on orange.
02

## typography

BARLOW · PLEX MONO
display
Barlow 900 · 13vw · lowercase · −.04em
shout.
h2
Barlow 700 · primary headline
type as graphic primitive
stat-value
Barlow 900 · orange on dark
94%
body
Barlow 400 · cream · line 1.6

Barlow carries every text role — the expressive range comes from weight and size, not a second face.

label
IBM Plex Mono 500 · uppercase · 0.14em
Kicker / Catalogue Mark
03

## components

FLAT · ONE ACCENT
Stat cards — top border only
187px
Display at 13vw
Graphic primitive
2
Color registers
Dark / orange
Bullet list — capped at three

- one statement per slide
- one accent color
- breathing room

Vertical bars — one accent
q1q2q3q4
Mono tag
Section / 03
Compare panels — orange payoff
Before
document
Dark register carries the evidence.
After
declare
Orange register makes the call.
04

## frame compositions

TRUE 16:9 · CQW
Cover· identity · orange register · left
No. 01 / 06
Protest-Poster Editorial

### ink on fire.

Statement· declarative · dark register · left
The Thesis

### type is the composition.

Stat Grid· data · dark · the dense frame
By The NumbersFIG.03
13vw
Display scale
≈187px @1440
3
Bullets max
Impact over info
1
Accent color
Fire orange only
Broadside03 / 06
Fadelist· narrative · before/during/after
past.
present.
future.
the
arc.
05

## frame rules

INK ON FIRE

#### do

- Set every Barlow display in lowercase weight 900, negative-tracked.
- Make orange the full environment on declarative frames, the lone accent on dark.
- Keep chrome in IBM Plex Mono uppercase, 0.14em tracked.
- Cap bullet lists at three; one statement per frame.
- Build hierarchy from weight, size, and 1px hairlines only.

#### don't

- Never uppercase Barlow display — lowercase is the identity.
- No second accent color; no cream text on orange (ink on fire).
- No drop shadows, rounded surfaces, or gradient grounds.
- No serif companion; chrome is never set in Barlow.
- Don't pack two display moments into one frame.

06

## captions

LOWER-THIRD · KARAOKE
Active line· spoken · current · upcoming
caption band · 16.7%
built for teams who ship.
Settled line· all spoken · orange block cleared
ship faster today.
broadside Frame Showcase · Atoms Sacred · Composition Free